Principles of privacy protection at ESHOP.SINGLTREK.CZ

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Privacy Policy

At Singltrek sro (operator of Eshop Singltrek), IČ: 47785047 (hereinafter referred to as "we"), we pay great attention to the protection of personal data. In this document you will find information about what personal data we process, especially about our customers and users of our website, whether we process data on the basis of consent or other legal reason, for what purposes we use it, to whom we may pass it and what you have in connection with processing of your personal data rights.

What personal data do we process?

When you use our services, we collect various types of information, such as your contacts, IP address and other settings. We monitor what products you view on our website and from what device, which of our offers sent by e-mail you are interested in, and we derive additional information about you from it, so that we can show you tailor-made offers and further improve our website in the future. If you buy from us or book an experience, we also work with the name and surname, your orders and the information you have provided to us.

We process the following personal data:

  • identification data, which means in particular name and surname;
  • contact details, which means personal data that allow us to contact you, in particular e-mail address, telephone number, delivery address;
  • details of your orders, which include, in particular, details of the services you have ordered, the method of delivery and payment, including the number of the payment account, and details of complaints;
  • information about your behavior on the website, in particular the services you view, the links you click on, how you move around our website and scroll the screen, as well as information about the device from which you view our website, such as your IP address and location. device identification, its technical parameters such as the operating system and its version, the screen resolution, the browser used and its version, as well as data obtained from cookies and similar technologies for device identification;

Why do we process personal data and what entitles us to do so?

We process your personal data in different situations for different purposes. If you use our website, on which we also use cookies, we use your data mainly to monitor traffic and improve our services. If you make a purchase with us, we use your information to process your order, protect your legal claims and fulfill your legal obligations. We also use your contacts and other information to show you and send you our customized offers. With your consent, we pass on data to third parties to display offers on other websites and also to make certain additional services available to you. We are entitled to the processing of personal data either by the preparation or performance of a contract with you, compliance with legal obligations, our legitimate interests or your consent.

As part of our activities, we process personal data for various purposes and to various extents either:

  • without your consent based on the performance of the contract, our legitimate interest or due to the fulfillment of a legal obligation, or
  • with your consent.

What processing we can perform without your consent depends on the purpose for which the relevant processing is directed and in what position you act towards us - whether you are only a visitor of our website or you buy from us. We may also process your data if you are the addressee of the services ordered from us, if you communicate with us or if you visit our establishment.

If you visit our website

Use of cookies and other technologies, transfer of data to advertising and social networks

If you visit our website, we store and then read small files such as cookies on your device. A cookie is a small set of letters and numbers that we store in your internet browser or on your computer's hard drive. Some cookies allow us to link your activities while browsing our website from the moment you open a web browser window to the moment you close it. The moment you close the internet browser window, these cookies will be deleted. Others remain on the device for a set period of time and are activated each time you visit the website that created the particular cookie. We not only store cookies on your device, but we also read those cookies that our website has stored on your device. Later in this document, for simplicity, we will only talk about saving.

Some cookies are stored directly on your device by our website. These cookies help us:
  • identify you when navigating between the pages of our website and when you revisit, for example, so that you do not delete your cart when you make a purchase or to save which version of our website we should show you if the website currently offers more variants;

note that you have given us consent according to this document, or for example, whether you offered to participate in a particular survey;
with security, for example, to investigate whether someone has abused your connection to our site and is not acting on your site;
register, examine and eliminate faults and non-functional components of our website.
Such cookies and other files are necessary for the functioning of our website. If you block these cookies in your browser, our website may not work properly and we may not be able to provide you with our services.

Next to your device:

we store cookies from our website, which allow us to:

  • monitor traffic to our site, its individual pages, generate statistics and reports, and measure the effectiveness of advertising;
  • show you different variations of our site as we test new features;
  • Customize the content of our site for you, such as giving you priority to view products you've already viewed and show you other customized offers on our site.

we allow cookies to be stored by third parties who may use them:

  • to collect information about your behavior on our website and on other websites;
  • to display customized offers and targeted advertising within advertising and social networks on websites other than ours;
  • to connect to social networks such as Facebook, including auto-login, provide features like the "Like" button, or send order-related notifications via Messenger and display personalized offers and targeted ads on those social networks and other websites than our site.

In order to display customized bids and targeted advertising on ad and social networks on websites other than our site, we also pass information about your behavior on the web to ad and social networks. However, we do not pass on your identification data to such partners. For a list of the social and advertising networks we use, see Who processes your personal information and to whom do we pass it on?

If you do not turn off the use of third party cookies and the transfer of your data to advertising and social networks in the Privacy Settings section and after our notification click on any link on our website (outside the notification panel) or click on the "I understand" button included in the notification. in return, you agree to the use of these cookies and the transfer of your data to advertising and social networks. You can revoke your consent at any time by disabling this feature in the Privacy Settings section.

Use of cookies and other technologies, transfer of data to advertising and social networks

If you visit realsim.cz, we process data about your behavior on the website based on our legitimate interest (ie without your consent) in order to:

  • obtaining information on the basis of which we will be able to improve the website for you in the future, so that you can shop with us even better; our legitimate interest here is to improve our services for you;
  • creating statistics and reports, in particular monitoring traffic to our website, its individual pages and measuring the effectiveness of advertising; our legitimate interest here is to measure the effectiveness of our website and advertising costs; for this purpose, we may obtain additional derived data from your behavior on the website and use it for this purpose, or can we pass pseudonymized data to our commission clearing partners as described in Who processes your personal data and to whom do we pass it on?
  • testing new features and applications before deployment, in particular to prevent problems with the functionality of these innovations in real operation, which could worsen your shopping experience with us; our legitimate interest here is the trouble-free functionality of our services for you;
  • preventing attacks on our website and endangering its functionality and the security of your data; our legitimate interest here is the trouble-free functionality of our services for you and the security of your data.

We do not obtain data about your behavior on the website only from cookies. We also supplement them with data:

  • Your device's IP address (the address of your device that you use to communicate with other devices on the Internet);
  • your device's operating system, version, and language settings;
  • the browser you use on your device, its version and language settings;
  • the address of the website (URL address) from which you come to our website.

We use personal data for these purposes for a maximum of 38 months, during which time we store the data only in a pseudonymized form. You have the right to object to this processing.

We also process information about your behavior on the web based on our legitimate interest (that is, without your consent), in order to create customized offers and targeted ads that we display to you on the web. Our legitimate interest is a maximally personalized and effective offer for you. We also enrich the named data for this purpose by means of analysis and obtain data derived from them. According to this data, we also divide our users into different groups, where each group will receive its own specific offer. If you subsequently buy from us, we also use the data on your orders for this purpose.

We use data about your behavior on the site for 1 month to customize your bids and targeted ads. You can turn off this feature at any time in the Privacy Settings section.

Processing based on legitimate interest

If you purchase from us, we also process your identification and contact details, details of your orders and details of your behavior on the website and your behavior when reading e-mails on the basis of our legitimate interest (ie without your consent), in order to:

  • obtaining information on the basis of which we will be able to improve our services for you in the future in order to make your shopping with us even better, in particular ascertaining your satisfaction with our services; Our legitimate interest here is to improve our services for you and to provide tailor-made offers and targeted advertising, which we can send to you by e-mail, text message, social media, by phone or other electronic means, send to you by mail or display on our website; our legitimate interest here is the effective promotion of our services.

In order to prepare a tailor-made offer for you, we analyze the above data and obtain other derived data from them, which we use for this purpose. In this way, we may also use information about your behavior on the site that we obtained before you purchased it (unless you have previously disabled site personalization in Privacy Settings. According to this information, we also divide our users into different groups, where each group will receive its own specific offer .

You can turn off this feature at any time in the Privacy Settings section.

You have the right to object to these processing.

If you buy from us

In order to purchase from us, you must visit our website, so the processing described in the section If you visit our website applies to you. If you buy from us, then we also perform the following processing:

Processing based on the performance of the contract

If you purchase from us as an individual, we process your personal data in order to process your order, your identification and contact data and information about your orders.

If you purchase from us as a representative of a legal entity, we process the same data for the same purpose on the basis of our legitimate interest in concluding and fulfilling a contract with the person you represent.

The fact that we use this information to process your order means that we will use it in particular:

  • so that you can complete your order on the website, for example, so that you do not delete the goods placed in the cart or the data from the pending order;
  • so that we can communicate with you about the order, for example, send it a confirmation or notify you when the goods have been sent;
  • for the purpose of payment for goods; In this context, we may also pass on your data to our payment system partners, as described in Who processes your personal data and to whom do we pass it on? ;
  • for the purpose of delivery of goods; in this connection, we may also pass on your data to our transport partners, exclusively for the purpose of delivery of these goods; as described in Who processes your personal data and to whom do we pass it on?
  • in connection with a complaint about the ordered service;
  • in connection with your other requests, which you will contact us with, for example, by phone or email, as described in the section If you communicate with us through various channels.

For this purpose, we use personal data for the time necessary to process your order, or settlement of a contractual request, such as a complaint.

Processing based on legitimate interest

If you purchase from us, we will store your identification and contact details and details of your orders based on our legitimate interest (without your consent) in order to protect legal claims and our internal records and control. Our legitimate interests here are the protection of legal claims and the control of the proper provision of our services.

We further process, based on our legitimate interest (ie without your consent), your identification and contact details, your settings and details of your orders (if you purchase from us later) in order to:

  • obtaining information on the basis of which we will be able to improve our services for you in the future in order to make your shopping with us even better, in particular ascertaining your satisfaction with our services; our legitimate interest here is to improve our services for you and to adapt the functions of our website to your needs, based on our legitimate interest in improving and adapting our services; for this purpose, we also process your IP address and the location derived from it,
  • providing customized offers and targeted advertising that we may send to you by email, text message, social media, telephone or other electronic means, or mail to you; our legitimate interest here is the effective promotion of our services. In order for us to prepare a tailor-made offer for you, we analyze the above data (ie your identification and contact data and data about your orders) and obtain other derived data from them, which we use for this purpose. According to this data, we also divide our users into different groups, where each group will receive its own specific offer.

We'll also use your order information to create customized bids and targeted ads that we display to you on the web, as described in If you visit our site.

We also find out your satisfaction with our services by means of e-mail questionnaires. We send them to you every time you buy from us, unless you refuse to receive our offers. We use processors, who are Facebook, Google, Seznam and Trip Advisor operators, as described in Who processes your personal data and to whom do we pass it on, to send questionnaires, evaluate your feedback and analyze our market position? We may pass on your e-mail address to the TripAdvisor operator for this purpose. Your personal data is not passed on to any third party for its own purposes when sending e-mail questionnaires. Against sending e-mail questionnaires by rejecting other questionnaires using the link in the e-mail with the questionnaire. In case of your objection, we will not send you the questionnaire further.

In order to protect legal claims and our internal records and control, we process data for the duration of the limitation period of 3 years and one year after its expiration with regard to claims asserted at the end of the limitation period. In the event of legal, administrative or other proceedings, we process your personal data to the extent necessary for the duration of such proceedings and the remainder of the limitation period after its termination.

We use personal data for other purposes for a maximum of 6 months.

You have the right to object to such processing carried out on the basis of our legitimate interest.

Processing on the basis of fulfillment of legal obligations

We too must fulfill certain statutory obligations. If we process your personal data for this very reason, we do not need to obtain your consent for such processing. On this legal basis, we process your identification and contact data, order data, due to compliance with the following laws in particular:

  • Act No. 89/2012 Coll., Civil Code,
  • Act No. 634/1992 Coll., on consumer protection,
  • Act No. 235/2004 Coll., on value added tax,
  • Act No. 563/1991 Coll., on Accounting.

We use personal data for these purposes for a maximum of 10 years from the issuance of the last document to your order.

If you are the recipient of services that are ordered from us

If you are the addressee of the services ordered from us, we process your identification and contact details:

  • based on our legitimate interest for the purpose of preparing, concluding and fulfilling a contract with our customer. Fulfillment of this contract is also our legitimate interest;
  • based on our legitimate interest in obtaining information that will enable us to improve our services in the future, or information to generate our internal statistics and reports; our legitimate interest here is to improve our services for our customers;
  • for the purpose of fulfilling legal obligations, in particular pursuant to Act No. 235/2004 Coll., on Value Added Tax and Act No. 563/1991 Coll., on Accounting;
  • in order to protect legal claims and our internal records and control; our legitimate interests here are the protection of legal claims and the control of the proper provision of our services.

For the preparation, conclusion and fulfillment of the contract with our customer, we use personal data for the time necessary to process the order. After this period, we will retain the data on the basis of our legitimate interest in order to protect legal claims and our internal records and control, for a limitation period of 3 years and one year after its expiration with regard to claims asserted at the end of the limitation period. In the event of legal, administrative or other proceedings, we process your personal data to the extent necessary for the duration of such proceedings and the remainder of the limitation period after its termination. Our legitimate interests here are the protection of legal claims and the control of the proper provision of our services. For the purposes of fulfilling legal obligations, we use personal data for a maximum of 10 years for the relevant order.

You have the right to object to this processing on the basis of a remedial interest.

If you communicate with us through various channels:

If you communicate with us through various channels, especially via telephone, email, chat tools and social networks, we will process your identification and contact details and records of past communications, including call recordings based on our legitimate interest (ie without your consent) in order to:

  • handling your requests; if you have purchased from us and your request relates to the order, we may carry out this processing on the basis of fulfilling the contract with you;
  • recording your requirements so that we can check that we are fulfilling them properly and on time;
  • proving that we have accepted and processed your request, eg when you order a service from us in this way or file a complaint;
  • their analysis to improve the quality of our services.

For these purposes, we store personal data for 3 months. If you place an order with us through one of the channels, we may keep the data for the protection of legal claims for the duration of the limitation period of 3 years and one year after its expiration, with regard to claims asserted at the end of the limitation period. In the event of legal, administrative or other proceedings, we process your personal data to the extent necessary for the duration of such proceedings and the remainder of the limitation period after its termination.

You have the right to object to the processing based on our legitimate interest.

If you visit our establishment:

If you visit our establishment, we will process a recording from a camera system on which you may be captured, based on our legitimate interest (ie without your consent) in order to protect our and your property and people moving in and around the store, which is at the same time our legitimate interest.

For this purpose, we store personal data for 14 days.
You have the right to object to this processing.

Who processes your personal data and to whom do we pass it on?

In most cases, we process your data for our own purposes as an administrator. In this case, we pass on your data to our partners to ensure payment, shipping and other details of your order. We also pass the data on to our processors, who process it according to our instructions. With your consent, we may also pass the data to ad and social networks to display customized ads on other sites.

We process all the mentioned personal data as an administrator. This means that we determine the purposes defined above for which we collect your personal data, determine the means of processing and are responsible for their proper execution.

We may also pass on your personal data to other entities that are in the role of administrator, namely:

  • in connection with the settlement of your order, which was made on partner portals (eg experiky.cz, adrop.cz, etc.) to our partners who participate in this settlement, as described in the section When you buy from us, specifically partners operating payment systems for the needs of securing payment, especially in connection with payment by card, especially the company ComGate Payments, as IČ: 27924505;
  • to transport partners, especially Česká pošta, sp, IČO: 47114983 if they deliver your order to you;
  • to our partners in the framework of affiliate sales, if the goods from your order are supplied to you by one of these partners, exclusively for the needs of delivery of these goods and their possible complaints;
  • based on your consent to advertising and social networks, as described in the section Use of cookies and other technologies, transfer of data to advertising and social networks, namely:
    • Google Ireland Limited (registration number: 368047), with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland; This company's privacy policy is available here: https://policies.google.com/technologies/ads
    • Facebook Ireland Limited, established 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, D02 X525, Ireland; The privacy policy of this company is available here: https://cs-cz.facebook.com/about/privacy
    • TripAdvisor Limited, 7 Soho Square, London W1D 3QB, United Kingdom
    • Seznam.cz, as, ID number 26168685;
    • Tawk.to https://www.tawk.to/data-protection/

For the processing of personal data, we also use the services of other processors who process personal data only in accordance with our instructions and for the purposes described in the section Why do we process personal data and what entitles us to do so? Such processors are companies operating Real Simulator:

  • ONEsolution sro, ID: 27710335
  • Rubix - Vit Exner, IČ: 86983687

From what sources do we obtain personal data?

We usually obtain personal data directly from you via our website or when communicating with you. We can also receive some other data from our contractual commission partners, eg experiky.cz or adrop.cz.

In most cases, we process personal data that you provide to us when ordering services or communicating with us, for example by calling a phone number. We also obtain personal data directly from you by monitoring your behavior on our website and when reading news and camera footage of our establishment.
If you buy from us, we may receive additional information about your orders from banks, our partners operating payment systems, such as your account number, successful payment, or delivery and receipt of goods (voucher) in connection with the fulfillment of the concluded purchase contract.

Data transfer outside the EU

In some cases, we may also transfer your personal data to countries that are not part of the European Economic Area.

As part of the transfer of data to our processors, listed in the section Who processes your personal data and to whom do we transfer it? we may also transfer your data to third countries outside the European Economic Area which do not ensure an adequate level of protection of personal data. All such transfers will only take place if the processor concerned undertakes to comply with the standard contractual clauses issued by the European Commission and available at http://eur-lex.europa.eu/LexUriServ/LexUriServ.do?uri=OJ:L:2004 : 385: 0074: 0084: CS: PDF

What are your rights when processing personal data?

You have a number of rights in relation to your personal data. These include the right of access, rectification, erasure, processing restrictions, portability, objection and complaint.

Just as we have our rights and obligations when processing your personal data, you also have certain rights when processing your personal data. These rights include:

Right of access

Simply put, you have the right to know what data we process about you, for what purpose, for how long, where we collect your personal data, to whom we transfer it, who processes it outside of us and what other rights you have related to the processing of your personal data. You can learn all this in this document "Customer Privacy". However, if you are unsure of the personal information we process about you, you can ask us to confirm whether or not the personal information about you is being processed by us, and if so, you have the right to access that personal information. . As part of the right of access, you can ask us for a copy of the personal data being processed, with the first copy being provided free of charge and the other copies already free of charge.

Right of correction

To err is human. If you find that the personal data we process about you is inaccurate or incomplete, you have the right to correct or supplement it without undue delay.

Right of deletion

In some cases, you have the right to have your personal information deleted. We will delete your personal data without undue delay if any of the following reasons is met:

  • we no longer need your personal data for the purposes for which we processed it;
  • you withdraw your consent to the processing of personal data, which is data for the processing of which your consent is necessary and at the same time we have no other reason why we need to continue to process this data;
  • you will exercise your right to object to the processing (see the Right to object to processing section below) to personal data that we process on the basis of our legitimate interests and we find that we no longer have or believe that there are no such legitimate interests that would justify such processing. that the processing of personal data performed by us has ceased to be in accordance with generally binding regulations.

But please keep in mind that even if this is one of these reasons, it does not mean that we will delete all your personal data immediately. This right does not apply if the processing of your personal data is still necessary for the fulfillment of our legal obligation or the determination, exercise or defense of our legal claims (see the section Why do we process personal data and what entitles us to do so? ).

Right to restrict processing

In some cases, in addition to the right to deletion, you can exercise the right to restrict the processing of personal data. This right allows you, in certain cases, to request that your personal data be marked and that this data not be subject to any further processing operations - in this case, not forever (as in the case of the right of erasure), but for a limited period of time. We must restrict the processing of personal data if:

  • you deny the accuracy of your personal information before we agree on what information is correct;
  • we process your personal data without a sufficient legal basis (eg beyond what we need to process), but you will only prefer to limit such data before deleting it (eg if you expect to provide us with such data in the future);
  • we no longer need your personal data for the above processing purposes, but you request it to determine, enforce or defend your legal claims, or
  • you object to the processing. The right to object is described in more detail below in the chapter Right to object to processing). For the period we save, if your objection is justified, we are obliged to limit the processing of your personal data.

Right to portability

You have the right to obtain from us all your personal data which you have provided to us and which we process on the basis of your consent (see the section If you give us your consent) and on the basis of the performance of the contract. We will provide you with your personal data in a structured, commonly used and machine-readable format. In order for us to be able to easily transfer the data at your request, it can only be data that we process automatically in our electronic databases.

The right to object to the processing

You have the right to object to the processing of personal data based on our legitimate interest (see Why do we process personal data and what entitles us to do so?). In the case of marketing activities, we will stop processing your personal data without further ado; in other cases, we will do so unless we have compelling reasons to proceed with such processing.

The right to lodge a complaint

The exercise of rights in the above manner does not affect your right to lodge a complaint with the relevant supervisory authority. You can exercise this right in particular if you believe that we are processing your personal data unauthorizedly or in violation of generally binding legal regulations. You can file a complaint against the processing of personal data performed by us with the Office for Personal Data Protection, which is located at Pplk. Sochora 27, 170 00 Prague 7.

How can individual rights be exercised?

Just give us a call and we will help you fill out the forms.

We will process your request without undue delay, but within a maximum of one month. In exceptional cases, especially due to the complexity of your request, we are entitled to extend this period by another two months. We will of course inform you about such a possible extension and its justification.

Commissioner for Personal Data Protection

Due to the size of our company, we are not required to have personal data agents. However, if you have any questions, you can contact the telephone contact listed on the website or the email address eshop@singltrek.cz